Tool · Cold email math

How many clients will your cold email bring in? Run the numbers.

Set your domains, mailboxes and sending days, then your reply, meeting and close rates. You get daily and monthly sends, replies, meetings and clients, what each one costs, and how big the setup has to be to hit your target.

01

Sending setup

Inputs
Each new lead gets this many emails, so new leads per day = sends / steps.
0
02

Costs

Per month unless noted
$
$
$
$
$
$
$0
$0
03

Funnel rates

Inputs
%
Replies per new lead contacted.
%
Share of replies that are interested.
%
%
Booked meetings that actually happen.
%
Meetings held that turn into clients.
$
04

Results

Daily and monthly
MetricPer dayPer month
Key numberValue
05

Goal planner

Work backwards
Uses your funnel rates and setup above.
You need per monthAmount

Mailboxes and domains are rounded up. Cost assumes the same plan, tool and data spend as above.

Numbers look thin?Most setups don't break on volume. They break on who gets the email. We find the companies that need what you sell before they go looking.

Book 20 minutes